Experimentation Maturity – what advanced testing teams do differently


18th Jan 2018


Farmers & Fletchers, 3 Cloth St, London EC1A 7LD

Experimentation Maturity – what advanced testing teams do differently

Time: 8:30am – 11:00am

We will be hosting a breakfast session to launch the findings of our Ecommerce Performance report in association with Econsultancy.

Stephen Pavlovich and Kyle Hearnshaw from Conversion.com will be hosting, joined by special guest speaker James Gray, Senior Optimisation Manager at Just Eat, who will be talking about the challenges they’ve faced in becoming more advanced with experimentation.

Most companies have begun to regularly carry out experimentation of some form, but potential value is often left on the table as companies fail to develop their approach beyond the basics. Our research pinpoints exactly what it is that advanced testing teams do differently to drive greater impact.

In this session, we will be covering five key themes:

  1. What defines a mature approach to experimentation and conversion optimisation?
  2. How can you measure your growth in maturity over time?
  3. How does your organisation stack up compared to 450+ respondents in our report?
  4. What challenges do we face in developing maturity?
  5. How can you overcome these challenges?

You’ll be sure to leave this session with valuable and actionable insights for your company as well as a free copy of our Ecommerce Performance report.

Places for this event are limited, so book your tickets now to secure your place.