Case Studies | Conversion

Conversion Benchmarking Report #1

How elite subscription brands like Netflix, Spotify, and HelloFresh are making UX a competitive advantage

By comparing Spotify, Netflix, HelloFresh, Headspace, and Kiwico, we used our pioneering benchmarking technique to gain valuable critical insights into how these leading brands power their UX.

With an inhouse experimentation team that had delivered positive results to date, Direct Energy decided it was time to take their experimentation program to the next level.

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By harnessing Conversion’s proven methodology towards mixed methods experimentation, Whirlpool is now equipped with critical new customer insights and experimentation lift.

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From a one off project to an ongoing, multi-team experimentation program

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Groomed for success: Building an experimentation program for a high growth business

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How testing SaaS pricing and the user journey helped Wistia double sales

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Delivering an 18x return on investment for Gousto by kick-starting their CRO program

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Optimizing the SaaS acquisition experience with a rigorous experimentation program

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Uncovering a powerful motivational lever by testing the value proposition placement

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Increasing Unicef’s average one-off donation size by more than 50%

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Immediate results: How we generated £2.8 million for Clarks with our first experiment alone

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Generating key customer insights and millions in uncovered revenue

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How Canada’s largest sporting goods retailer is getting more value out of its value proposition

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