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Welcome to Conversion!

As of 2022, Widerfunnel and Conversion have officially merged under the Conversion name to form the world's premiere experimentation and UX firm.

ENTERPRISE CRO CONSULTING

We work with you to develop a bespoke experimentation practice unique to your organization

Identify your business’s current CRO maturity level, receive training from some of the world’s leading CRO experts, and follow a tailored, step-by-step roadmap that will put your team on the path to experimentation success.

Our approach

With our Enterprise Program Consulting service, we work with you to build a high-performing in-house experimentation capability for your business.

We start out with a comprehensive audit of your existing set-up, looking at your processes, culture, expertise, and technology to better understand your organization and its current CRO maturity level. Next, using the findings from our audit, we work with you to decide on the operational model that’s right for you. FInally, we provide a step-by-step roadmap and comprehensive training that will give your internal team everything they need to start driving replicable results through CRO and experimentation.

Our approach

With our Enterprise Program Consulting service, we work with you to build a high-performing in-house experimentation capability for your business.

We start out with a comprehensive audit of your existing set-up, looking at your processes, culture, expertise, and technology to better understand your organization and its current CRO maturity level. Next, using the findings from our audit, we work with you to decide on the operational model that’s right for you. FInally, we provide a step-by-step roadmap and comprehensive training that will give your internal team everything they need to start driving replicable results through CRO and experimentation.

Importance of Enterprise Program Consulting

Benchmark the maturity of your CRO practice

Top companies are launching upwards of 15,000 experiments per year. Our experts can help you skip the mistakes and help you scale your testing program faster.

CRO training & knowledge transfer

Our hands-on workshops invite your team to work alongside ours, for an unremitting feedback loop where cutting edge industry knowledge is absorbed by your team.

Bespoke program design

Every business has unique constraints and opportunities. After understanding your business we draft a custom plan and roadmap for working towards an efficient high velocity testing practice.

Why choose us?

Expertise is an essential component of testing, and an experienced partner like Conversion can help you learn and avoid any costly mistakes. Every business is unique, so we work alongside key stakeholders in your organization to build a scalable and highly effective testing program.

Our consultants will help you develop your own step by step process focused on subjects including experimentation strategy, training, program management, roadmapping, prioritization and development.

Your team of experts

Senior CRO consultant

An experienced CRO consultant brings a wealth of knowledge to your business; delivering custom and impactful strategies to help push your team towards CRO excellence.

CRO Program Manager

A strategy is nothing without action. Our seasoned CRO program managers are experts in connecting departments and bringing experimentation programs to life.