Whirlpool Mixed Methods Webinar

Webinar

How Whirlpool uses Mixed Methods Experimentation to drive business value

Webinar

How Whirlpool uses Mixed Methods Experimentation to drive business value

In this session, we sit down with Whirlpool’s Lead, Varun Suri.

Our Director of UX Research, Harriet Swan, has an in-depth conversation with Varun about the benefits of using Mixed Methods experimentation, how this method has driven value and advice on evolving your own Mixed Methods experimentation program.

In this webinar you will learn about:

Using Qualitative and Quantivate research together
Key ways Mixed Methods fuel better decisions
How to evolve a Mixed Methods Experimentation program
How a Mixed Methods approach helps give Whirlpool critical insights into newly proposed solutions

Access now

Hosted by:

Varun Suri

Site Experience & Experimentation & UX Strategy Lead

Whirlpool Corporation

Harriet Swan

Director of UX Research

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