Posts by Ashley Henderson
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About Ashley Henderson
Ashley Henderson is a Conversion Consultant at Conversion.com. He has provided valuable optimisation strategies both in-house and agency side for leading automotive, insurance and comparison companies. He is also a proud Brightonian and car enthusiast!
By Ashley Henderson / 1 Comment
This is the second post in a two-part series: 10 quick wins to increase your web form conversion rates. You can find part 1 here. 6. Inline question mouse highlighting Comparethemarket.com offers a great way of using the user’s mouse movement to highlight the question they are on. This helps to keep the user focused on […]
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By Ashley Henderson / 1 Comment
This post is the first of a two part series discussing the quick wins – and pitfalls – that could make a dramatic difference to your form completion rates and your customers’ experience. Form usability can be a tricky area of web design. There are many examples of websites investing vast amounts of time and […]
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